羅貝托.維甘提

Roberto Verganti


米蘭理工大學(Politecnico di Milano)領導與創新課程教授,以及歐盟執委會歐洲創新委員會(European Innovation Council)理事。他著有《點子過多。在構想氾濫的世界中設計出有意義的產品》(Overcrowded. Designing Meaningful Products in a World Awash with Ideas)、《設計力創新》(Design-Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean)、《設計驅動創新:徹底創新地定義事物的意義,以改變競爭規則》(Design-Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean , HBR Press, 2009)。